Backlinks Explained: Boost Your SEO with Smart Linking Strategies
Backlinks—also known as inbound or incoming links—are links from one website to another. In the eyes of search engines like Google, backlinks act as "votes of confidence." When reputable sites link to your content, it signals that your content is valuable, trustworthy, and authoritative. The more high-quality backlinks you have pointing to your website, the higher your chances of ranking well in search results.
But not all backlinks are created equal. The quality of a backlink is far more important than quantity. A single backlink from a well-established, niche-relevant site can be more powerful than dozens from low-authority or spammy domains.
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